FineArt Fotografie by René Staud X Stationery by Hahnemühle
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First-class automotive photography meets fine stationery products at Stuttgart Airport. Photographer René Staud and traditional manufacturer Hahnemühle have launched an exciting cross-marketing project in a pop-up gallery.
In the “Car Art Gallery” Staud’s large-format photographs of automotive treasures are eye-catchers in Germany ́s automotive capital Stuttgart printed on the finest Hahnemühle Digital FineArt paper. Matching the accomplished design of Porsche and Mercedes-Benz classics in the photographs, Hahnemühle presents writing instruments and notebooks made with passion and enthusiasm for finest stationery products. “In this combination, cars, photographs and writing accessories with manufacture made character ensure emotions for arriving or departing passengers or visitors to Stuttgart Airport,” promises Jan Wölfle, CEO Hahnemühle, of the cooperation.
René Staud’s pictures are not simply a retrospective of 50 years of Swabian automotive history, they have become milestones of automotive photography and icons for collectors worldwide. As Hahnemühle produces the most valuable papers for René Staud’s edition prints, also luxurious notebooks with watermarked paper and fine writing instruments with hand-inscribed nibs are on dsiplay at the pop-up gallery The expertise of a paper manufacturer with customers such as Pablo Picasso or Salvador Dalí complements René Staud’s reputation perfectly.
In the new CAR ART GALLERY on departures level in Terminal 2 opposite the VIP priority security check at Stuttgart Airport, pictures, notebooks and writing utensils can be bought and taken away, or they can be sent to departing guests on request.