Kodak launches new Green Leaf program for customers using KODAK SONORA Process Free Plates
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As part of its commitment to its customers and the environment, Kodak offers the printing industry numerous solutions to help them improve their sustainability. A key Kodak offering that enables printers to reduce their environmental impact is the market-leading KODAK SONORA Process Free Plates which eliminate processing equipment, chemistry and the consumption of water and energy from platemaking. As the leader in process free technology, Kodak has launched a new Green Leaf program to help SONORA Plate users educate their existing and potential customers about the sustainability benefits enabled by SONORA Process Free Plates.
More than ten years after Kodak first introduced the SONORA Green Leaf Award, the refreshed Green Leaf program provides a host of new tools and marketing items. These materials, which include a new Green Leaf marketing handbook, updated collateral, animations and a Green Leaf certificate, are exclusively available to SONORA Plate customers. After registering on a dedicated web portal, they have access to these materials.
"Our new Green Leaf program supports SONORA Plate users in clearly demonstrating to print buyers and the market as a whole that their commitment to the environment and sustainability begins with KODAK SONORA Process Free Plates," commented Laura Cole, VP Product Management, Kodak. "By using the Green Leaf program to communicate that they are doing their part to help the environment, printers using SONORA Plates also improve their chances of gaining more business."
The Green Leaf program is now available in the USA and Canada. In the Asia-Pacific region, it will be rolled out from the last week of August and in EAMER from the last week of September 2024.
